Citrix today announced the next generation of the Citrix XenApp
product, the market-leading app virtualization solution. As the
workforce becomes increasingly mobile, businesses are struggling
with how to deliver core Windows apps to an ever wider variety of
devices. While re-architecting and re-writing these apps for mobile
platforms may take months or years, customers can use XenApp to
mobilize Windows apps today and deliver a native,
high-performance, multi-touch-enabled experience as a result of
the latest enhancements to Citrix HDX technologies.
In
addition, enterprise IT can now burst and grow their virtual
applications to the cloud in real-time with hybrid cloud provisioning,
built into the new simplified and streamlined XenApp management
console. With out-of-the-box support for Amazon Web Services (AWS)
and CloudPlatform powered by Apache CloudStack clouds, and
Microsoft Azure cloud support under development, XenApp is the
only solution that can be easily deployed both in the cloud and
on-premises with the same management interfaces and skillsets.
This offers IT an unprecedented ability to reduce capital
expenditures by leveraging the elasticity of the world’s largest
public clouds. All these capabilities enable the new XenApp 7.5 to
dramatically reduce the costs and complexity of virtualizing
Windows apps and helping to drive the Citrix vision of the mobile
workspace to securely deliver apps, desktops, files and services
seamlessly to any user, on any device, over any network.
Driving Down Cost and Complexity
The new XenApp 7.5 is built on the FlexCast Management
Architecture used in the Citrix XenDesktop solution, which
provides a single console from which customers can deliver both
virtual apps and desktops. Competitors that can only deliver entire
virtual desktops often force users to open multiple desktops just to
access apps that conflict with each other or run on different
versions of Windows. With 25 years of delivering virtual apps to
330,000 customers, XenApp allows users to simply see a selection
of available apps at their disposal. These apps might originate
from any of five generations of Windows, all hosted and managed
from the same infrastructure.
XenApp Platinum
edition now includes the full power of Citrix AppDNA application
migration technology, which can reduce time and overhead of
application virtualization and platform migrations by as much as 90
percent. The inclusion of all the AppDNA capabilities helps IT address
a variety of migration issues, including how to virtualize
applications ahead of Microsoft Windows XP and Windows Server 2003
end-of-life milestones.
Leveraging the Elasticity of Public Clouds
XenApp 7.5 provides the ability for hybrid cloud provisioning
directly to AWS or CloudPlatform-powered clouds without having to
learn new management consoles and skillsets. This allows customers
to instantly add new capacity to handle seasonal requirements,
address incremental growth, and add on-demand capacity for
disaster recovery or business continuity. Unlike competitors,
XenApp supports an “any cloud” strategy and does not lock
customers into a proprietary cloud, but instead allows them to
leverage any of the large public clouds on the market. Initially,
hybrid cloud provisioning will be supported for AWS or any
CloudPlatform-powered public or private cloud. Over time, new support
will be added including the previously announced support for Windows Azure cloud platform.
Delivering a True Mobile Experience
To ensure a true mobile experience of Windows apps, enabling them
to function intuitively and transparently on mobile devices,
XenApp includes Citrix HDX Mobile. HDX Mobile optimizes
Windows apps for mobile devices including touch-enabled
smartphones and tablets. It enhances performance by intelligently
coping with the variability and packet loss of mobile networks and
improving graphics and multimedia with hardware acceleration on
tablets and smartphones. With the HDX Mobile SDK, developers can
completely transform Windows apps into mobile-native experiences
by re-factoring the look and feel and enabling multi-touch
gestures, native menu controls, camera and GPS support from within
the virtual app.
Extending Security to Mobile Devices
For a limited time, XenApp and XenDesktop Platinum edition
customers can add mobile device management (MDM) or enterprise
mobile management (EMM) capabilities at a discount. The Platinum
Mobility Promotion enables these customers to get Citrix
XenMobile® MDM edition for the price of Software Maintenance, or
XenMobile Enterprise edition at a 20 percent discount off the
product price. This offer expires September 30, 2014; restrictions
apply.
Quotes
Brett Waldman, Research Manager, Client Virtualization Software at IDC
“When
end users first started to bring their mobile devices into work,
the simple ability to access corporate Windows applications and desktops
gave them the flexibility and agility they wanted. However, as
these mobile devices start to become their primary device, they
are demanding these virtual apps to have a consistent user
experience with the device they using at the time. The vendors
that can provide the best mobile experiences in a scalable and
cost effective manner are positioning themselves to succeed in
this dynamic market.”
Rakesh Narasimhan, Group VP and GM, Desktops and Apps at Citrix
“Increasingly,
the mobile workforces of today demand a great experience with
Windows applications. The new release of XenApp not only delivers
on the Citrix vision of mobile workspaces for customers, with a powerful
user experience, but allows companies to take full advantage of
the flexibility of hybrid public and private clouds to optimize
their IT infrastructures for the rapidly changing business
environment.”
Mark Ciprietti, Vice President of Sales, Gibraltar Solutions
“Our
clients want to deploy a truly mobile workforce. XenApp enables
clients to deliver any Windows application to any device securely and a
key part of our Citrix based mobility strategy. We are thrilled
with Citrix’s announcement and the decision to strengthen their
industry leading position.”
Availability
XenApp 7.5 will be available in March 2014
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